Innovationevo

Innovationevo is a permanent oxidation hair dye with low ammonia content. It colours, nourishes and hydrates the hair all in one. Thanks to the presence of linseed and argan, it acts in depth in total respect of the hair structure.

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technical features
  • 100% coverage of white hair
  • intense and bright colors
  • excellent resistance over time
  • colors, nourishes and hydrates

Linseed oil

Linseeds, rich in omega 3, omega 6 and vitamins, have always been known for their emollient and protective features. The best of them selected in nature, transformed into pure oil, have become part of our formulations. The result is absolute brightness: hair shining with every color shade, ready to live the beauty in all its shapes.

Argan seed oil

Moroccan Argan Oil, extracted in a natural way according to the Berber tradition, to preserve all its properties; and we have combined it with our highly concentrated formulations. That’s why, each Innovationevo product is pure vital energy for hair, because it colors and nourishes at the same time.