Emphasis

Emphasis is the line designed to preserve the beauty of hair in all its forms, needs, and fragility. It includes various treatments with a high percentage of natural ingredients, each specifically addressing a particular type of hair.

Color-tech

Dyed, bleached and treated hair requires special care. Emphasis Color-Tech, an advanced formula made of high quality natural ingredients, is the treatment studied to take on unique challenges, offering an extensive solution for healthy and shiny hair.

Blond-tech

Emphasis blond-tech effect is the professional hair routine formulated specifically for blond, bleached, gray or highlighted hair. It hides within it the combination of blue-violet pigments, capable to neutralize unwanted yellow/orange shades.

Yao-tech

Emphasis Yao-Tech is much more than just a hair treatment. It is the line inspired by the natural world that develops the concepts of naturalness and well-being thanks to the innovative Yao-Tech formula.

Nami-tech

Nami-Tech was created to celebrate the profound connection between the movement of ocean waves and the natural waves of curly hair. This exclusive formula combines a powerful blend of ultra-hydrating ingredients, delivering well-defined, elastic, and radiant curls. It’s the perfect solution for anyone seeking to enhance curl definition while keeping hair soft and moisturized.