Revolution is in the hair

Quality, intuition and thirty years of experience in the field of professional products for hairdressers.
The Lab37 Group positions itself within the market with its own ideas and proposals to meet the needs of the beauty world.

logo lab37

100% Made in Italy

The company and its production are located in Cherasco in the province of Cuneo. A strategic position capable of guaranteeing worldwide distribution and quickly reaching the main Italian cities including Milan, the capital par excellence of fashion and the most innovative trends in the hairstyle and beauty sector.

BBcos hair pro was born as a spokesperson for all questions of look and to be the best ally of hair stylists in their beauty salons. A high-end brand that creates and manufactures professional hair care and well-being products. The Made in Italy heart is the distinctive trait and the added value that allows us to confirm a style recognized all over the world.

made in italy

Development and research area, a look towards the future

BBcos chemists and researchers are able to develop exclusive and effective formulations thanks to their in-house research laboratory. A real guarantee of quality that is constantly monitored and in continuous evolution to create products capable of responding to market needs. Further confirmation on the services offered and on business choices is dictated by the presence of GMP 22716 and ISO 9001 certifications.

area di sviluppo

We put the human factor
at the center

Alongside your professionalism. Training, support and consultancy are some of the services offered by the BBcos technical team. Fundamental activities to be able to closely follow and provide direct assistance. Tutorials, events and initiatives are the perfect way to involve our hair stylists and our network of contacts, allowing them to discover all the trends related to the world of hair.

team tecnico